Job description

Responsibilities:

Growth & Revenue Strategy:

• Develop and execute a comprehensive, data-driven growth and sales strategy focused on user acquisition, engagement, and monetisation.
• Define measurable KPIs (user growth, subscriptions, ad revenue, engagement metrics) and deliver results through agile execution.
• Work hands-on with internal teams (Product, Marketing, and Content) to roll out initiatives that drive sustainable growth.

Retail & Consumer Sales:

• Lead campaigns to grow the customer base, increase digital engagement, and drive sales conversions.
• Collaborate with Marketing to launch and optimise acquisition initiatives, influencer collaborations, and community activations.
• Use analytics and performance data to optimise sales funnels and improve customer lifetime value.

Corporate Sales & Partnerships:

• Identify and secure strategic corporate relationships with brands for a range of collaborative initiatives.
• Develop and pitch B2B collaborations, bundle offers, and co-marketing opportunities to expand reach and market presence.
• Negotiate and manage long-term corporate accounts with a focus on commercial value and partnership growth.

Advertising & Sponsorship Sales:

• Lead ad sales and monetisation efforts, including branded content, sponsorships, and digital ad placements.
• Create compelling advertising packages for brands and agencies, backed by audience insights and performance data.
• Cultivate strong relationships with agencies and brand partners to grow ad revenue streams.

Strategic Partnerships (Public & Private Sectors):

• Identify and develop strategic partnerships across private and public sectors to strengthen the company’s footprint locally and globally.
• Engage government agencies, development institutions, and public enterprises to build Public-Private Partnership (PPP) initiatives that promote digital access, creative industry growth, and cultural engagement.
• Collaborate with creative, educational, and cultural organisations to expand ecosystem impact.
• Structure, negotiate, and manage partnership agreements aligned with business growth objectives.

Leadership, Reporting & Execution:

• Lead and mentor cross-functional teams executing growth and partnership initiatives, maintaining a hands-on role in delivery.
• Develop and maintain weekly performance dashboards (for senior management) to track KPIs, sales progress, and campaign outcomes.
• Present actionable insights and recommendations to the COO and executive leadership.
• Foster a collaborative, innovative, and results-driven work culture.

Requirements:

• 7+ years of experience in sales, business development, or growth roles, preferably within digital media, entertainment, or technology sectors.
• Proven track record of driving commercial growth through strategic sales and partnership initiatives.
• Experience engaging public sector stakeholders and implementing PPP initiatives is an advantage.
• Strong understanding of digital user acquisition, ad monetisation, and growth analytics.
• Excellent negotiation, communication, and stakeholder management skills.
• Hands-on, entrepreneurial mindset with the ability to execute and lead in a fast-paced environment.
• Analytical and data-driven approach to problem-solving and decision-making.
• Gender and Age: Flexible (Male or Female), Mature.

What We Offer:

• HMO, Pension, etc.
• A pivotal, hands-on leadership role shaping the commercial and strategic growth of a fast-growing, innovation-driven media company.
• Opportunities to build transformative partnerships across both private and public sectors.
• A dynamic, mission-driven, and creative work culture focused on empowering creators and audiences.
• Competitive compensation and performance-based incentives.
• The opportunity to help define the future of digital storytelling and engagement across Africa and beyond.

Remuneration: NGN 1,200,000 Net + Performance Bonuses + Partnership Commission

[Disclaimer: This job description has been formatted by AI for readability. Please verify all details with the employer before applying.]