Growth Marketing Engineer at Fairmoney Microfinance Bank (Remote)
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- 13 hours ago
- by AB Microfinance Bank Nigeria Limited
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- Nigeria (Any state)
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Job Title:
Growth Marketing Engineer at Fairmoney Microfinance Bank (Remote)
Salary:
₦0
Location:
Travel Requirements
Some travel
Educational Specialization
Computer Science
Work Options
Remote
Company Size
500+ employees
Experience Level
Mid-Level
Educational Level
Bachelor's degree
Skills
AppsFlyer, Firebase, Google Analytics 4, SQL/BigQuery, Attribution Modeling, A/B Testing, Marketing Automation, Cross-functional Collaboration
Job Type
Full-time
Never Miss a Job Update Again. We have started building our professional LinkedIn page. Company: Location: Nigeria State: Job type: Full-Time Job category:
FairMoney is building the leading mobile bank for emerging markets. We started with a digital microcredit application on Android, and currently roll out additional financial services (current account, savings, debit card) while expanding the product to Western Africa and South-East Asia.
We Are Recruiting To Fill The Position Below
Job Title: Growth Marketing Engineer
Location: Remote
Key Responsibilities
- Attribution & Tracking Infrastructure:
- Own end-to-end setup and maintenance of MMPs (AppsFlyer / Adjust / Firebase)
- Ensure accurate attribution across app, web, and offline channels Google Ads, Meta, TikTok, ASA, OEMs, affiliates)
- Design and manage deep linking, deferred deep linking, and web-to-app flows
- Implement server-to-server postbacks, SKAdNetwork, and privacy-compliant tracking
- Data Quality & Growth Analytics
- Standardize event taxonomies and support BigQuery pipelines
- Build and maintain growth dashboards GA4, Looker, PowerBI, Tableau)
- Monitor for tracking breaks, discrepancies, and data drift
- Conduct cohort analysis, LTV studies, and CAC diagnostic
- Growth Experimentation & Automation
- Support campaign testing and API-based automation
- Run A/B tests across creatives, audiences, and channels
- Automate budget pacing, performance alerts, and creative tracking
- Align events with product and risk milestones
- Tooling & Integrations
- Own the MarTech stack (MMPs, SDKs, CRM tools, tag managers)
- Manage Conversion API integrations
- QA tracking during app releases
Key KPIs
- Attribution variance
- 99%+ event tracking reliability
- Experiment velocity
- Improved CPI / CVR metrics
- Real-time reporting availability
Requirements
- 3-5 years in growth marketing, analytics, or MarTech engineering
- Hands-on experience with Adjust, AppsFlyer, Firebase, GA4, GTM, Segment, Meta SDK, TikTok Pixel
- Strong understanding of attribution, SKAdNetwork, and event flows
- SQL / BigQuery familiarity
- Bonus: Python / JS automation skills
- Strong cross-functional collaboration.
Benefits
- 25 days paid vacation, Sick & Public Holidays to B2B contractors
- Remote (timezone must have significant overlap with CET)
- Training & Development budget
- Paid company business trips.
Application Closing Date
Not Specified.
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Disclaimer: This job description has been formatted by AI for readability. Please verify all details with the employer before applying.